Craig TiptonGoogle just rolled out major updates to Google Business Profiles — and most local businesses have no idea. In this post, we break down 5 must-know changes that affect how your business shows up, gets contacted, and wins new jobs. From skipping video verification to Google’s new AI search experience, here’s what’s changed and what you need to do now to stay ahead.
Craig TiptonIn today’s cutthroat markets, businesses must prioritize their search engine optimization (SEO) efforts to stand out, attract warm leads, and convert them into paying customers. At Ransom Ranker, we focus on two distinct types of SEO: Organic SEO and Local SEO, not just generic SEO. Each has its own set of advantages and disadvantages, and selecting the right strategy for your business can make all the difference. Choosing the wrong approach is akin to parking an ice cream truck at a landfill – squandering time and resources. In this blog post, we’ll delve into the distinctions between Organic and Local SEO, and offer practical advice to help you determine the optimal SEO strategy for your business.